British women own £400 of shoes they never or rarely wear.



Research from the Co-Operative Insurance revealed that women in the UK own an average of twenty pairs of shoes each, nearly £400 of which they never or rarely wear.

The findings showed that of those twenty pairs of shoes, eleven pairs are never or rarely worn.

Despite having so many pairs of shoes, it was revealed that many of those women will continue to buy shoes, at a very high rate of eight pairs a year.

The average pair of shoes of the women surveyed was £36, equalling £288 a year in shoe purchases, with 10% of those surveyed admitting to spending over £600 a year.

Head of Home Insurance from the Co-Operative, Lee Mooney said, “It’s staggering to think about how much the average woman’s shoe collection could be worth. The research shows just how much most women will spend on their footwear every year, and not only that, but how much many will spend on shoes they don’t actually wear.

“Whereas a few decades ago shoes may have been considered an indulgent purchase, it’s now the norm to spend a considerable amount of money on them every year. It’s easy to forget the value of items like this when assessing the value of your household contents, but in case the worst happens it’s worth making sure they’re properly covered by insurance – particularly for those who have expensive shoes in their collection.”

The survey also revealed that many women will throw away their shoes after 3 years, with 21% never throwing any shoes away.

37% of women revealed that they bought shoes to make themselves feel better, 52% buy them to match a new outfit, 10% to fuel an obsession, and 18% to stay on trend.

31% did add that they’d bought shoes in the wrong size, and subsequently never worn them.

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